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fandomhigh2005-11-01 07:32 pm
msgilmoredanes.livejournal.com) wrote in fandomhigh2005-11-01 07:32 pm
Entry tags:
Intro to Business
Good evening class.
Tonight we're going to start our section on Marketing.
There are 12 types of Marketing we are going to study. They are:
*Small Business Marketing
*Internet Marketing
*Internet Affiliate Marketing
*Electronic Commerce
*Search Engine Marketing
*Direct Marketing
*Viral Marketing
*Guerrilla Marketing
*Brand Marketing
*Public Relations
*International Marketing
*Nonprofit Organization Marketing
Tonight we will talk about
Top 10 Rules for Small Business Success
Target
You are not all things to all people. Decide on your niche--narrow your focus and broaden your appeal.
Be Different
If your competitors are doing it, don't. Stand out from an overcrowded marketplace where so much of the advertising and products look the same.
Build a Team
Don't hire an employee to fill a position. Employ a person to be part of a team to build your business.
Be Fast
Time is the most precious commodity. When delivery is expected Friday, show up Thursday afternoon. Return calls and emails now.
Say Thank You
A lot. Tell your customers and employees how much you appreciate them. Better yet, do it the old fashioned way: take pen to paper and write them a note.
Be Consistent
Make sure your business has a consistent look and feel.
Smile
Throw out the reasons you think people buy from you like price, product quality or your warranty. They buy because they like you.
Fanatical Optimism
The glass must always be half full. Attitude will always win out in the end and infect all of those around you.
Sell Soft
Don't ever hard sell. Solve problems. Satisfy wants. Do what is truly best for your customer.
Leave Your Comfort Zone
Never accept the idea that this is the way you've always done it. Never accept that a new idea or technology could never work for you.
Also, I am looking for a Teaching Assistant. The position is open to anyone in this class or Starting a Small Business.
[ooc: yay - remembered to post before new canon. also - pretty comments]
Tonight we're going to start our section on Marketing.
There are 12 types of Marketing we are going to study. They are:
*Small Business Marketing
*Internet Marketing
*Internet Affiliate Marketing
*Electronic Commerce
*Search Engine Marketing
*Direct Marketing
*Viral Marketing
*Guerrilla Marketing
*Brand Marketing
*Public Relations
*International Marketing
*Nonprofit Organization Marketing
Tonight we will talk about
Top 10 Rules for Small Business Success
Target
You are not all things to all people. Decide on your niche--narrow your focus and broaden your appeal.
Be Different
If your competitors are doing it, don't. Stand out from an overcrowded marketplace where so much of the advertising and products look the same.
Build a Team
Don't hire an employee to fill a position. Employ a person to be part of a team to build your business.
Be Fast
Time is the most precious commodity. When delivery is expected Friday, show up Thursday afternoon. Return calls and emails now.
Say Thank You
A lot. Tell your customers and employees how much you appreciate them. Better yet, do it the old fashioned way: take pen to paper and write them a note.
Be Consistent
Make sure your business has a consistent look and feel.
Smile
Throw out the reasons you think people buy from you like price, product quality or your warranty. They buy because they like you.
Fanatical Optimism
The glass must always be half full. Attitude will always win out in the end and infect all of those around you.
Sell Soft
Don't ever hard sell. Solve problems. Satisfy wants. Do what is truly best for your customer.
Leave Your Comfort Zone
Never accept the idea that this is the way you've always done it. Never accept that a new idea or technology could never work for you.
Also, I am looking for a Teaching Assistant. The position is open to anyone in this class or Starting a Small Business.
[ooc: yay - remembered to post before new canon. also - pretty comments]
Sign In Here
Re: Sign In Here
Re: Sign In Here
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Re: Sign In Here
Re: Sign In Here
Re: Sign In Here
*signs in*
Re: Sign In Here
Questions About the Lecture
OOC Stuff
Lorelai's Office Hours
Re: Lorelai's Office Hours
Re: Lorelai's Office Hours
"Piper, right? The position is definitely still available. It isn't much. You'll just need to give out lecture notes if I can't make a class
because my daughter's asshole father broke her heart againfor some reason. And maybe I'll get you to grade quizzes since I hate doing that. Do you think you can handle that?"Re: Lorelai's Office Hours
Re: Lorelai's Office Hours
Re: Lorelai's Office Hours
Re: Lorelai's Office Hours
Re: Lorelai's Office Hours
[ooc: see note to Han]
Re: Lorelai's Office Hours
Re: Lorelai's Office Hours
[ooc: everyone just handed them in and said how they thought they did]
Re: Lorelai's Office Hours
[[passed/excelled]]